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Results of search for 'su:"Marketing" and su-to:Internet marketing. and au:Gupta, Seema,'
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Authors
Gupta, Seema,
Item types
Monograph
Locations
C6/2
C6/5
Topics
Consumer behavior
Consumers
Internet marketing.
Social media.
Strategic planning.
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1.
How people buy online : the psychology behind consumer behaviour /
Seema Gupta.
by
Gupta, Seema
[author.]
.
Material type:
Book
; Format:
print
; Literary form:
not fiction
Publisher:
New Delhi : Thousand Oaks ; SAGE Publishing, 2021.
Online access:
Publisher's Description and Content Page
Availability:
Items available for loan:
Indian Institute of Management Udaipur [
Call number:
658.8342085 GS] (2).
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2.
Digital Marketing /
Seema Gupta.
by
Gupta, Seema
[author.]
.
Edition:
2nd ed.
Publisher:
New Delhi : McGraw-Hill Education, 2020
Online access:
Publisher's Description and Content Page
Availability:
Items available for loan:
Indian Institute of Management Udaipur [
Call number:
658.872 GS] (2).
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